Monday, December 21, 2009

Wedding Reception Table Runners

Client: Oxfam















Title: Top manta

Creativity, Copy and Art: Jim!

Objectives: To report on the programs of action that triggers the Organization populations in the underdeveloped world.

Strategy: brochures and DVDs were distributed in stands that simulated disk samples marketers call "top manta".

The person in charge of the booth was a black man whose dress also simulated what would be expected of a seller of "top manta".

Sometimes, the stand is camouflaged among other positions where they themselves were selling illegal discs. When the police arrived and everyone else picked up their blankets and fled, our stand of Oxfam, which obviously complies with all licensing remained in place.

After conversation with the authorities before the astonished gaze of passers-by, the situation is cleared, nothing was what it seemed ...

Nor was it releases DVD billboard and allegedly sold in the stand (which are distributed free of charge) ...















... So really, it was DVDs and brochures with reports that at first sight, seemed successful or release films. Respectively

Text: " No rain and less than meatballs."

Text: "Millennium 4. With reason. The Girl Who Played with a spoon and a plate of food. A novel could be based on life. "

Text: "The dictator 'Zimbabwe' A kill .

would be paradoxical for the" top manta "were films that denounced the conditions in those countries that sell for an amount of money that goes to the mafias that somehow contribute to this situation is given.

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